Digital Readings

#LecturesNum
#LecturesNum
Digital Readings

Goals

Structuring Lebanon’s French-language media offering so that each age group can access adapted content.
Supporting its development online and on social media.
Supporting Lebanon’s French-language media in developing their audiences and creating new offerings.
130 K
12

months

1

Countries

A project

Supported by

In partnership with

Project timeline

89%
June 2017
June 2018

Presentation

Just like their Arab-language counterparts, the French-language media in Lebanon are currently facing significant financial problems and an ageing readership. Nevertheless, the French-language press is highly valued by many in Lebanon who retain an attachment towards France and the French language. It has always been seen as a bastion of freedom, promoting the values of tolerance and openness towards others.

Launched in 2016, the Digital East project was already a measure aimed at supporting two of Lebanon's French-language titles (L'Orient-Le Jour and Magazine), helping them to adapt to the evolution of their environment. "Digital Readings" is designed to support a number of media outlets in Lebanon, which were selected after a call for applications, in structuring and modernizing their offering with a view to expanding their audience.

Files to download

Digital Readings(PDF - 351.83 KB)

Project beneficiaries

Lebanon's French-language press.

Project manager

1.Call for applications

To select the recipient French-language media in Lebanon.

Call for applications: support for francophone Lebanese media outlets

November 23, 2017

CFI is seeking project leaders for French‑language online media projects as part of the "Digital readings" project.

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Digital Readings: 4 media outlets selected

January 31, 2018

Following the call for applications launched at the end of 2017, four francophone Lebanese digital media outlets – or Arabic-speaking outlets that develop content in French – were chosen to participate in the project.

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Kel Yom – A newspaper for children

March 27, 2018

"1 day in my media organisation" is a new series of reports, which, each week, gives an account of the daily lives of people working in media organisations in Africa, the Arab world and South-East Asia, with the support of CFI.

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2.Seminars and strategic mentoring

  • Three working seminars (two in Lebanon, one in Paris), aimed at promoting synergy amongst Lebanon's French-language media.
  • Strategic mentoring of the media to develop their French-language offering.
  • An HR study focusing on the training, remuneration and recruitment of French-speaking journalists in Lebanon.
  • Creation of a mini-website supported by a database of French-speaking Lebanese contributors/journalists that can be accessed by the recipient media.

Launch of Digital Readings in Beirut

April 3, 2018

Putting the reader at the heart of editorial strategy and designing new digital formats were among the key topics taking centre stage at the launch seminar.

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3.Group technical training courses and coaching for each media outlet

  • Group training courses for teams focusing on photo, video, graphic (data visualisation) techniques and on developing an offering outside of standard media outlets (locations, partnerships, events).
  • Focusing on the development of websites and apps, the challenge of interacting with the public, a participatory offering, marketing issues, monetisation of offerings and income development.

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